Collaborative Lines is a freelance writing and editing service created by Cleo Thompson.
You may be doing some great work for and with your employees – but do they know about it? Do your clients? How strong is your messaging and your communications strategy?
With a successful career in communications, project management and diversity, acquired through working for a major retail bank followed by eight years with the world’s largest professional services firm, Cleo understands the internal communication framework, how to engage your stakeholders and, crucially, how to manage the external market forces which can add so much value to a successful HR project.
At PricewaterhouseCoopers, Cleo set up and ran their award winning global diversity function, creating both diversity and communication initiatives to promote the firm’s work around the world. Her many credits as a writer include authoring a toolkit on how to create an in-house networking group; researching and writing the groundbreaking reportThe Leaking Pipeline: 79 women share their stories; scoping, scripting and serving as Executive Producer of the filmClosing the Gender Gap, showcasedat the 2009 World Economic Forum; and founding one of PwC’s most popular blogs, the Gender Agenda.
Cleo wrote and edited over 80 blog entries, as well as contributing much of the copy for external website www.pwc.com/women
Cleo also wrote the submissions which contributed to PwC winning the inaugural Opportunity Now award for Best
Global Initiative in 2009, and to the firm being named DiversityInc’sTop Company for Global Diversity in the same year.
Currently, Cleo blogs at www.thegenderblog.com and works as a freelance writer and editor, specialising in all aspects of diversity, networking, employee engagement and global HR stories and projects. She has been published on many prestigious websites, which include The Glass Hammer, Evolved Employer, The Australian Business Women’s Network, The Thin Pink Line, The Downing Street Project and Alpha Female, and in publications such as the Eden Project’s newsletter, the Confederation of Indian Industry’s annual report and Strategic HR Review.
Collaborative Lines provides an interim, fast and cost effective way of expanding your communications capacity; let us take a look at your project and see how we can help you create and promote it, both internally and externally.
Writing services can include, under the Collaborative Lines by-line or your own:
- Promotional articles and material on your HR initiatives and programmes
- Website copy for internal or external use
- Feature articles for use internally and externally
- Staff interviews and profiles
- Internal communications: newsletters, intranet text, email
- Corporate (third party/ghosted) blog copy
- Research, writing and editing white papers and executive summaries on a wide range of global and people based topics
- Award entry submissions
Contact me at: cleo at thegenderblog dot com
